Your current blog has excellent content but no traffic.
You really want people to see your high-quality content. Let’s speed up this process and get your content to an audience!
Hopefully, you’ve been using great SEO practices when writing your blog posts.
How to Grow Blog Traffic
If you have at least 30 blog posts then consider driving traffic to your blog using social media. To avoid burnout, only focus on one platform. You’ll get better results mastering one social media platform than trying to be a jack of all trades. Here are a few tips to follow if you want to know how to grow your blog traffic.
Before you get started, make sure you have the basic sharing features on your blog.
Get Traffic from Facebook
Facebook is big on engagement these days, if you have any likes or comments, engage with your audience.
- Create a Facebook page for your blog posts. You’ll be able to share your blog posts on your Facebook page.
- Join different Facebook Groups related to your niche. Post often to these Facebook Groups, answering questions, etc. After being active for a few weeks, you’ll get opportunities to post your blog.
- Use scheduling tools such as HootSuite and Buffer to schedule posts in advance.
- Post a few lines of text from your blog post along with a blog post URL. Try adding a relevant short video clip or high-quality images.
Get Traffic from Instagram
Instagram is also big on engagement so if your pictures have any likes or comments, respond and try to keep the conversation going.
- Convert your account to an Instagram Business account to get access to analytics.
- Avoid Instagram automation tools. Instagram is known to ban people for trying to cheat their system.
- Use Instagram’s search and find relevant #hashtags.
- Put your blog URL or specific blog post URL in your bio.
- If you have unused video content, use an app to edit those videos and post them.
- Create an original hashtag to use in your posts if you think it will gain momentum over time.
Get Traffic from Pinterest
Each blog post should have at least one big shareable image somewhere into the post, so when you Pin your posts, your big image will be a selectable option. Pinterest is fine with aggressive pinning.
- Convert your existing account to a Pinterest business account or create a Pinterest Business account for access to analytics.
- Enable Rich Pins, to add extra details to Pins from your website.
- Create relevant boards similar to your blog categories.
- Pinterest wants you to Pin “fresh content” to their platform. You can pin your content or other people content. However, Pinterest is one of the platforms that doesn’t mind if you post only your content.
- As of this update, Pinterest is still okay with simple automation tools such as TailWind.
Related: Pinterest Marketing Strategies
Get Traffic from YouTube
YouTube simply want great content from you. Their algorithm will do the rest of the work.
- You can post videos that compliment your blog posts. Remember to add the specific blog post URL in the video or description box.
- Be consistent with your YouTube uploading as subscribers will expect a new video from you on specific days.
- If you don’t want to upload videos, you can engage with others on relevant videos. If users are asking questions that your blog answers, then reply with some information and a link to your blog post. This method works best if the admin isn’t strict, so try it on older videos.
Get Traffic from Quora
Quora is great for bloggers but your answers must be relevant and provide great value.
- Search for current questions related to your specific niche. Write the most meaningful responses you’ve ever written. After you have provided a great response, only then can you include your blog URL.
- Share your Quora answer link to other social media platforms to increase visibility.
- Don’t waste time answering those questions from a year ago, unless you’ve received a personal request to answer those questions. You don’t want to get banned for spamming old questions.
Get Traffic from LinkedIn
LinkedIn is a great platform for business professionals and job searchers. Additionally, LinkedIn is doing a great job with their Groups feature that is great for engagement; allowing bloggers in the business and entrepreneur niches to grow their followers.
- Complete your profile and create a brand for your LinkedIn profile. First, you’ll have to build up your network.
- Try to post updates at least 2 days each week to get your brand seen without spamming your connections.
- Follow the 80/20 rule, post articles to other relevant articles and you’ll have opportunities to post your blog.
- Join relevant LinkedIn groups that are active.
Get Traffic from Twitter
You must be aggressive and constantly engage and tweet to be successful on Twitter. It’s hard work but can be rewarding to try to tweet or retweet many times throughout the day.
- Use Twitter’s search and find #hashtags that are relevant to your niche and save them.
- Tweet a few lines of text from your blog post along with the URL and 1-2 hashtags.
- Constantly tweet, like, and retweet content that’s relevant to your niche.
- Tweetdeck is awesome for managing Twitter. This dashboard tool has many that allow you to monitor lists, mentions, users, phrases, and #hashtags all on one screen.
- Use scheduling tools such as HootSuite and Buffer to schedule posts. Schedule tweets that will spark engagement.
- Create an original hashtag to use in some of your tweets, someone may search for something similar one day.
Get Traffic from Medium
- You can use the import tool on Medium to import your blog posts to their website (wait a few weeks so Google will index your post first).
- If you don’t want to use the same content, you can always repurpose your content and post solid snippets there (some bloggers believe having duplicate content on Medium doesn’t hurt your site).
- Provide Medium with some original or experimental topics you aren’t sure about adding to your main blog.
- Use eye-catching high-quality images in your posts.
Get Traffic from Snapchat
- Post content daily and URL to the specific blog article.
- You can try using Geofilters if you’re at relevant events related to your blog. An example of using geofilters would be to submit one at a music concert if you have a music blog.
This is how you can grow your blog traffic for free using social media. That’s all of the social media advice we have for now. Writing high-quality content and practicing great SEO will always be the best and cheapest method in the long run. However, these tips will jump starts your blog traffic while you wait for Google and that organic traffic.