What are the Best Keyword Tools for 2020?

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Let’s talk about these FREE keyword tools (along with one paid one that I love)…

If you want to create a comprehensive blog entry in terms of quality and keyword density, you should not only focus on the content but also quality keywords.

These quality keywords will be used in your articles for your informative content. Below are a few of the most effective keyword tools that you can use to find your own set of significant search terms for the website.

Hopefully, you can find the perfect set of keyword tools that will help you create content that produces high traffic.

Google Trends

First off, finding the right keywords all depends on your purpose.  There are many available options for you to choose from such as Google Trends. This site aims to help your website rank higher in the search results for various engines.

This particular tool works in such a way that it informs you which keywords are rising in popularity through a specialized algorithm. Using this information, you can identify which terms to use for your niche.

Google Suggest

Another free option available for fledgling website designers is Google Suggest. This is part of the engine’s basic functions and not an independent research tool. However, it can be useful in the sense that typing in keywords can yield various suggestions that can help narrow down searches online.

Upon completing the search, you will see more suggestions written on the results page.

Google Correlate

This is another tool for keyword research that allows the user to find patterns that could be connected to significant online trends.  For example, one can search for keywords related to seasonal clothing in certain regions and results can easily pop up.

The key here is to use one-word descriptions because this particular tool does not work well with multiple terms or keyphrases.

Mangools SERPChecker

This SERPChecker tool works by allowing users to search for keywords that are likely being used by other more optimized websites.

Once you find these popular keywords, you can easily search for similar terms that you can utilize in lieu of the original keywords. Alternatively, you can try to create better and longer content, if their content is lacking.

The next on our list would be the Keyword Tool website. This website works by compiling a list of long-tail keywords for people to scan through.

As a result, you will have a list of related searches and terms that can provide more information about relevant topics that people want to research.


This keyword suggestion tool is one of the best keyword tools available for free, thanks to the generous Neil Patel. Ubersuggest is fast and detailed. This tool will generate keyword ideas if you need guidance.

I suggest using Ubersuggest with SEMrush, Ubersuggest will help you find the keywords and SEMrush can be used to spy on your competition and do thorough SERP research.

Keywords Everywhere

Simply put, this keyword research tool rocks. Keywords Everywhere is a Chrome extension that will make all your searches educational.

When you search on Google, Bing, eBay, or the other 15 supported sites, it will provide you with keyword search volume, keyword CPC, and keyword competition.


Lastly, this tool can help you find cognitive synonyms for familiar online terms that can be used for searches down the line.  This particular site is a thesaurus-based web program that allows users to search for various English words and their synonyms.

This site can help web developers find specific and similar keywords that could be used to optimize a website for online searches. It will help SEMRush in terms of auditing unique keyword density and links for published content.

Keyword Shitter

This keyword tool is simple and effective. All you have to do is provide the initial keyword and Keyword Shitter will immediately spew out dozens of relevant long-tail keywords.


These are just some of the best keyword research tools that you can use to help rank your content. When getting started, using a free tool companioned by a paid tool is a great combination.

We’ve been using Ubersuggest and SEMRush to find keywords, keyword traffic difficulty, spying on the competition, tracking the audience share, and a few other steps before writing our content (check the banner above for more).

Related: Best Keyword Rank Checker Tools (Paid Tools)


By Cartez Augustus

My name is Cartez and I'm a blogger from Houston, Texas focusing on content marketing strategies and tech gadgets.